Oh, that old boy. He’s a big boy with loads of different variations therefore go ahead, get your notebook and explore.
Affiliate and Partnerships Specialist
Affiliates secure digital marketing placements with lots of third parties such as editorial sites, loyalty partners, shopping platforms and subnetworks, in order to drive traffic and sales to the website. Relationship building is key in the role, as well as managing spend to ensure that all activity adds incremental value to the business. It is also important to be a great communicator, as the role is heavily cross-departmental. Written by Jake Scrace, Affiliate & Partnerships Specialist at Browns fashion.
marketing operations assistant
A marketing operations assistant job role involves executing all charity and brand related events as well as delivering all strategic and tactical brand partnerships and supporting all campaign delivery. Working in this division meant helping with general marketing functions as well as UK and International events. Within this role, it is important to have an eye for detail, passion and inspiration to ensure the brand stands out from the crowd with unique and exciting marketing strategies. Written by Charlotte Adie, Marketing Operations Assistant at The Idle Man
Media Account Manager
Media account manager as a role can be completely dependent on the brand or agency that you are working for but for me, this involves working with and advising the brands that we carry in store on the media opportunities to drive sales and footfall to their collections in Harrods. We have a media portfolio of print, digital screens, windows, display and much more that are all managed in house and can be used by brands to raise awareness with our customers. The role is very client facing and on a normal day I can expect to have a meeting with a Marketing contact at a brand about their key moments for the upcoming year and following this I will share a proposal of opportunities as to how we could work with them to drive attention to this in store. It’s then a case of working with internal teams to bring these activities to realisation for the brands. Written by Natasha Dunk, media accounts manager at Harrods